Videos, Economy> The new hollow and flat advertising of Kia with Rafael Nadal

Contractually linked with the South Korean manufacturer for years, which is also one of the main sponsors of the Australian Open, Rafael Nadal recently published on his Twitter account the last Kia advertisement in which he appears.

And if the Spaniard is obviously for nothing, the creators were really not inspired so much this 45 seconds video does not release anything with empty words and formulas used millions of times. You just need to translate the text laid out by the “writers” and spoken by Rafa in this ad to get to the bottom of it:

“The precious time off the court allows me to think about the next move. Some people think we need to make big strides to create change. But this is not true. A simple gesture can make all the difference. We all have a role to play, be it big or small. It sounds complicated, but it’s simple. If we all take small steps, imagine how far we can go together. “

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