In January 2017, Balenciaga He sent his impressive sneakers Triple S hit the runway during Paris Fashion Week. With a thick sole, new balenciaga sneakers Not only did they quickly become one of the most popular products in the world, they also became one of the most viewed pairs in recent years. Everyone from Pharrell Williams and Bella Hadid to Hailey and Justin BieberThey have taken them. Since then, the emblematic design has remained steadfast in the brand’s collections.
That same year, the global search platform, Lyst, reported that Speed Trainers de Balenciagasimilar to a sock (about which Cardi B composed a song: “I like it”), were one of the most searched products in the third quarter of 2017. From that moment, the House he has been successful in all of his shoe launches. In 2018, he presented his Track Sneakera design that is inspired by the runners of the nineties, while at the end of last year it launched the Dadcore Runnerwhich we have seen on the feet of everyone, from Justin Bieber to Dua Lipa.
The latest Balenciaga design
This week, the firm has unveiled its new balenciaga sneakersand its creative director, Demna Gvasalia, recruited the sneakerhead, Justin Bieberwho for two seasons has led the brand’s campaigns in an exceptional way, showing in a series of silhouettes oversized.
Through Instagram, the Parisian brand has published an image of the interpreter of “Yummy” with a pair of baggy jeans, a belt adorned with the company’s logo and a tight black T-shirt. What’s more, Justin Bieber shine the new balenciaga sneakers: the Defender. So we are convinced that it is a matter of time before they become the next great sensation among sneakerheads.
The Defender by Balenciaga they have a rounded, tire-like silhouette, and were first introduced during the brand’s spring/summer 2022 “Red Carpet” collection (although we forgive you for not noticing them in all the hype surrounding the collaboration). with The Simpsons). The thick XL sole of the new balenciaga sneakers It moves slightly when walking. The upper part is made of synthetic fabric and a technologically designed material, in addition, the surface looks worn to achieve a deteriorated aesthetic, which we have already seen in previous products from the Parisian brand, such as knitwear and jeans.
Available from March 1, 2022, the Defender by Balenciaga They will be sold in black and white. What will be our choice? Clearly whites. Yes Justin Bieber opts for white, so do we.
Article originally published in GQ UK.
