Twinset on the Reggiana basketball jersey

Twinset on the Reggiana basketball jersey
in the photo on the left Alessandro Varisco, CEO of Twinset, and at his side the white and red partner and director Graziano Sassi

Pallacanestro Reggiana announces an important new entry among its supporters: the company Twinseta prestigious brand in the world of fashion and clothing based in Carpi (MO), will be co-sponsor of the red and white club until the end of the 2021/2022 sports season and will place its logo on the back of the uniforms of the first team of the Unahotels Reggio Emilia.

These are the words of the red and white CEO Alessandro Dalla Salda: “For our Club it is a great satisfaction to be able to count among our partners an international company such as Twinset, which also has its roots in our territory, a few kilometers from Reggio Emilia. A partnership born thanks to the relationship of our partner and board member Graziano Sassi: to him and to Alessandro VariscoCEO of Twinset, thanks go from the whole company, with the hope that this combination can be consolidated for a long time “.

Alessandro Varisco, CEO of Twinset, commented: “I could not say no to the proposal that I received from Graziano Sassi, a person to whom I am tied on a professional level, but above all with whom I have a relationship of friendship and esteem. Also, I have played basketball for many years in my life and it is a world that I have remained particularly fond of. In recent weeks I have also had the opportunity to meet the red and white president Veronica Bartoli and the deputy Enrico San Pietro, high-level people who I think represent, together with the management, a source of pride for Reggiana Basketball and I therefore linked the Twinset brand with great pleasure. to that of the club “.

Twinset was born in 1987. Its collections, initially focused on sophisticated knitwear, have expanded over the years to offer, through clothing and accessories, a total look for women and girls. Headquarters and production plant are in Carpi (Modena), in a futuristic architectural complex of 16 thousand square meters. Offices and showrooms are in a strategic position in the center of Milan. With the introduction of the new Twinset Milano logo, the brand owned by the private equity fund Carlyle has strengthened its development strategy by focusing on foreign markets and reconfirming its Italian identity through this link with Milan, a city that symbolizes fashion and a point of reference for the international style.

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