The known fiasco in Madrid on Wednesday night hurt PSG. In ten years, the Parisian club has not been able to get the Champions League. The Parisian sports project is in question and, for Mathieu Bodmer, the marketing aspect poses a problem.
This PSG had everything to finally succeed in its mission. Stars galore (Lionel Messi, Neymar, Sergio Ramos etc.) rub shoulders with young talents like Kylian Mbappé or Gianluigi Donnarumma. However, it is not yet this year that the Champions League will be presented at the Parc des Princes. The fault of an elimination as infuriating as regrettable in the round of 16 against Real Madrid. Despite the names present on the lawn, this defeat is only the last stone of a fragile sports edifice with a game that has often disappointed this year.
Mathieu Bodmer wants games, not business
The flashy recruitment of the last few months cannot hide a reality: PSG has never solved its sporting problems, the imbalance of its eleven and the mental flaws of the group. Some even think that the arrivals of Messi or Ramos are just window dressing for a club more attached to its brand image than to its track record. Because, if the cut with big ears is still absent from Parisian wardrobes, the PSG brand has never done so well. Mathieu Bodmer is one of these detractors.
????️???????? @BODMERmathieu : “When you play at the Parc without your home jersey, when people talk to you more about the store on Fifth Avenue (New York) than about the match against Real… Me personally, it drives me crazy!” #RMCLive pic.twitter.com/GQzPt24I3h
— Rothen s’enflamme (@Rothensenflamme) March 11, 2022
The former Parisian midfielder no longer supports the excesses of PSG towards frenzied marketing to the detriment of the team’s sporting level. In the show Rothen ignites, he explained his thinking. ” Too many people in this club are in marketing, on the image of the club, on the sale of shirts. We’ve said it plenty of times. These are details, but when you play at the Parc without your home jersey, when people talk to you more about the store on Fifth Avenue (New York) than about the match against Real… Me personally, it drives me crazy! “, he said. To change this, he advocated for a complete renewal in the structures of the club. Leonardo, Nasser Al-Khelaifi and a good number of executives must leave so that PSG can finally realize their dreams of greatness.
