The fight between Fury and White was put up for auction, which meant that the best bidder would get it (and therefore the right to choose TV channels). Top Rank Boxing won the $ 41 million bid, beating the only competitor, Matchroom Boxing, to bid $ 32 million.
Then the fight’s broadcasting rights came to ESPN in the United States, while in Britain, where the huge interest in the two-British heavyweight fight in London is expected, it will be broadcast by BT Sport. And this time the fight will be officially available live in Latvia as well.
Viaplay has announced today that it has acquired fight rights in ten countries – Sweden, Norway, Denmark, Finland and Iceland. will be available to all subscribers at no extra charge.
In its statement, Viaplay called the fight one of the biggest sports shows of the year in the world, which, if exaggerated, is not at all inappropriate. The fight is expected to be attended by 90,000 spectators, filling Wembley Stadium in London. The revenge fight between heavyweight Anthony Joshua and Alexander Usik is also expected this summer, which has not been announced yet.
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One of the biggest sports shows of the year – WBC World Championship Heavyweight – @Tyson_Fury price @DillianWhyte. Live from London Wembley Stadium exclusively #Viaplay.#FuryWhyte #viaplay pic.twitter.com/ZPeSZ0R1OW
– Viaplay Sport Latvia (@viaplaysportLV) March 29, 2022