Socios sells virtual tokens, called “Chiliz”, to supporters who would like to participate in the management of their favorite team. These fans can thus vote on decisions which are mainly minor and whose framework is set by the clubs. Juventus used this process in particular for the design of its shirt and the music played in the Allianz Stadium when the players entered.
Major European clubs are already using it
“The fans deserve to be recognized for their support. They deserve to have the opportunity to influence the decisions of their favorite teams.”Messi said in a statement. I’m proud to join Socios.com’s mission to create a more connected and rewarding future for fans everywhere. » So far, Socios has already signed agreements with around 100 sports organisations. Several major European clubs have already joined the adventure: PSG, FC Barcelona, Juventus and Manchester City.
