(ADS GROUP) – NBA Africa and Africa Development Solutions Group (ADS), a multinational company that designs and implements creative and innovative solutions for African businesses, today unveiled a renovated basketball court powered by solar energy in Kinshasa, Democratic Republic of Congo (DRC). The pitch, located at Limete 7eme in Kinshasa, is equipped with a solar-powered lighting system from Solektra of ADS, which will allow thousands of players from Kinshasa and surrounding communities to play until the end of the night.
The pitch was unveiled at a ceremony attended by the Congolese Minister of Youth and Sports, François Kabulo Mwana Kabulo; NBA Africa CEO Victor Williams; the founder and CEO of ADS, Samba Bathily; the mayor of Limete, Nathalie Alamba Liwoza Feza; and two-time NBA champion Didier Mbenga (DRC). To celebrate the new court, NBA Africa and ADS hosted a Jr. NBA Tournament for over 200 youngsters on the court on Sunday July 2 and Monday July 3.
“Kinshasa is a city with a rich basketball tradition as some of the greatest NBA players from Africa including Dikembe Mutombo, Didier Mbenga, Serge Ibaka and Bismack Biyombo started their basketball journey right here in Limete 7th »Williams said. “ADS shares our vision to make this game more accessible across Africa, and the renovation of this solar-powered pitch in an iconic location will provide young people from surrounding communities with a safe space to play n’ any time of the day. »
“ADS Group’s collaboration with NBA Africa is a testament to our longstanding commitment to youth and sport development on the continent, following several other initiatives in West and Central Africa,” Bathily said. “Our dedication to empowering African communities and promoting positive change has been integral to our mission since the inception of ADS. We firmly believe that investing in the youth of the DRC is investing in a better future for the country. By unveiling this solar-powered basketball court in Kinshasa, we aim to provide a safe and inclusive space for young people to pursue their passion for basketball, develop their skills and unleash their full potential. »
“This is where it all started for me, and I’m thrilled that this renovated pitch provides more opportunities for young Congolese to learn and play the game like I did”stated Mbenga. “I hope they take full advantage of this beautiful new space and continue to grow as players and leaders in their communities. »
ADS Group remains dedicated to using innovative solutions to drive sustainable development in African nations, and its collaboration with NBA Africa underscores its commitment to empowering youth, promoting sportsmanship and nurturing talent in the DRC. .
Mbenga is a two-time NBA champion with the Los Angeles Lakers (2009-2010). A native of Kinshasa, he played for the Dallas Mavericks (2004-07), Golden State Warriors (2007-08), Lakers (2008-10) and New Orleans Pelicans (2010-11) during his NBA career seven years old.
The Jr. NBA is the league’s global basketball program for boys and girls that teaches the game’s fundamental skills and core values: teamwork, respect, determination and community. The Jr. NBA is focused on improving the youth basketball experience at the grassroots level, for players, coaches and parents.
During the 2021-22 season, the Jr. NBA reached 41.4 million young people in 160 countries through a network of affiliated basketball organizations, as well as in-person and online events and clinics. Jr. NBA programs have directly impacted tens of thousands of boys and girls in 16 African countries.
About Africa Development Solutions
ADS Group (Africa Development Solutions) is a pan-African multinational company with a strong economic, social and cultural impact. The group and its subsidiaries design and implement innovative and sustainable solutions for African companies and organizations while investing in various strategic sectors of the local economy. Currently, the ADS Group operates in seven sectors: finance, energy, real estate and hospitality, agriculture, telecommunications, healthcare and education. To learn more, visit:
About NBA Africa
NBA Africa is an autonomous entity created in May 2021 that manages NBA activities in Africa, including the Basketball Africa League (BAL) and league entities in Cairo, Egypt; in Dakar, Senegal; and in Lagos, Nigeria. The NBA has a long history in Africa and opened its African headquarters in Johannesburg, South Africa in 2010. The league’s efforts on the continent aim to increase access to basketball and the NBA through youth and elite development, social responsibility, media distribution, business partnerships, NBA Africa games, NBA store, BAL and more. Last year, NBA Africa reached more than eight million young people across the continent through basketball development, life skills programming and social media engagement.
NBA games and programs are available in all 54 African countries, and the NBA has held three sold-out exhibition games on the continent since 2015. The BAL, a partnership between the International Basketball Federation (FIBA) and NBA Africa, is a professional league comprising 12 club teams from across Africa which completed its third season in May 2023. Fans can follow @NBA_Africa and @theBAL on Facebook, Instagram, Twitter and YouTube.
2023-07-03 17:18:51
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