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How Hockey Boosted Pub Sales and Changed Czech Football Viewing Habits

  • Hockey helped pubs, Czechs watch football from the couch Novinky.cz
  • Clubs hope to increase interest in hockey after this year’s World Cup Czech Radio Pilsen
  • Medal fights at the hockey championship raised food sales by more than a fifth | Kurzy.cz Kurzy.cz
  • Hockey echoes. Pubs experienced a small Nagano, sales went up by hundreds of percent Deník.cz
  • The positive effect of the hockey frenzy: the sales of merchants in the Czech Republic skyrocketed finmag.cz

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