Through the “Open Always Wins” campaign, and together with Team Galaxy of Peruvian athletes, Samsung, global sponsor of the Olympic and Paralympic Games, shares a powerful message where sport and innovation come together to inspire the world.
Los Paris 2024 Olympic and Paralympic Games are about to take place, a world-class sporting event that in this new edition promises to surpass the limits, opening its doors to new possibilities, new sports and a renewed mentality that knows no barriers. Next to Samsungas Official sponsorsport and innovation come together to inspire the world.
“Open Always Wins”
Under the motto “Open Always Wins” (“Open mind always wins”), Samsung is living the run-up to Paris 2024 in style. This campaign integrates athletes from all over the world, who, in addition to participating in the Olympics, share the idea that, with an open mind, , each new experience becomes a significant achievement that opens the door to new perspectives and infinite possibilities.
He Team Galaxy of Peruvian athletes It is made up of Alonso Correa (surfing), Nicolás Pacheco (shooting), Pilar Jáuregui (para-badminton) and María Luisa Doig (fencing). Each of these promising sports stars will share, from their perspective, their experiences in the Paris 2024 Olympics.
The firm made the official presentation of the team through the launch of an official video clip, which will be followed by a series of actions that will allow the public to learn more about their disciplines and, of course, more about them as athletes and people. One of these outstanding athletes is Pilar Jáuregui, who was nominated for the “best para-athlete of the year” award by the Badminton World Federation in 2023.
Samsung began its relationship with the Olympics as a local sponsor of the 1988 Seoul Olympic Games; He subsequently extended his commitment by becoming sponsor official at the 1998 Nagano Winter Olympics. A relationship of almost 40 yearsthrough which he continues to share his vision of innovation, creativity and development.
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2024-06-20 15:46:01
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