Five weeks after the acquisition of ASSE by the Kilmer Sports group, things are now getting busy! The enormous amount of work that has been going on behind the scenes for several weeks is starting to bear fruit. In recent days, the club has made official three arrivals: Yunis Abdelhamid, Ben Old and Zuriko Davitashvili. On this occasion, three video clips were made, with one thing in common!
ASSE demonstrates modernity
Communication has a very important place in the world of football today. ASSE has understood this well and now has 2,538,966 followers on its social networks. An increase of 8% compared to last year. But the club hopes not to stop there. Since the acquisition, the communication department has evolved. We find the creation of new visuals, videos… And these clips are noticed for one of their aspects. Lasting around 50 seconds, they always highlight a district/place in the city of Saint-Etienne.
Thus, the officialization of Yunis Abdelhamid was made at the Halles Mazerat. That of Ben Old within the Cité du Design. Finally, for the latest recruit, Zuriko Davitashvili, we turned towards the Trois Ducs. Emblematic places of Saint-Etienne, to announce recruits of a new hour. All of these reinforcements have for the moment all been made official at the end of the day, via a communication which therefore seems well-oiled.
A larger budget for the communications department
This has obviously been widely noticed by supporters, with a good number of positive feedbacks. So nothing has been left to chance for some time. For its part, the club has given several details on this subject. Indeed, an additional budget has apparently been released. The ideas of the communication department can now be carried out by a production company, which is logically better equipped. The new management of ASSE intends to work in continuity, but does not hesitate to grant additional resources to professionalize and complete the services.
Where will the next official release video be shot? Answer coming soon
🎻 A new string to our bow! 🆕✨ pic.twitter.com/0zIs3FQFwk
— AS Saint-Étienne (@ASSEofficiel) July 11, 2024
2024-07-13 07:01:13
#ASSE #management
