But really, who is this Average Rob? The native of Overijse, a well-known municipality in Flemish Brabant which borders the Brussels-Capital region, is actually called Robert Van Impe. This 32-year-old jack-of-all-trades has been making Flanders laugh in reality for almost ten years thanks to humorous videos which have created a buzz in Flanders as well as in the Netherlands with millions of views…
“After the seum, there’s the hot meatball!”: Average Rob puts the potato in Düsseldorf (VIDEO)
After making Flanders laugh with his own ‘photoshopping’ of himself with celebrities, his real first feat of arms dates back to 2016 when he was still an intern at Humo magazine. His ‘Kanye West dances with K3’ (a popular girl band in Flanders) quickly went viral. The video generated more than 3 million views on Facebook and was liked more than 40,000 times. Which earned him a contract with the media in question afterwards…
Besides his work with Humo, Average Rob has also developed his own social networks. We are talking about 756,000 followers on Instagram alone. Far from being satisfied, Robert Van Impe has also had fun producing videos on a YouTube channel themed around extreme sports tests, his and his little brother Arno’s favorite.
Average Rob also had his own radio show “Boitlyfe” on Studio Brussels. Still in the music department, since 2018, Average Rob and Omdat Het Kan Soundsystem have formed a DJ duo that reaches a very wide audience via hits for all generations. A duo that has already performed at several major festivals such as Rock Werchter, Lokerse Feesten, Kamping Kitsch and therefore Tomorrowland.
In 2021, he also launched his own beer with a few friends: the pilsner is called ‘Tout bien’ and is on sale in certain supermarkets. Ultimately, nothing surprising for this Master of Arts in Advertising & Marketing graduate from Coventry University in England.
2024-07-01 15:01:00
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