Corinthians Partners with Gaviões for Innovative Crowdfunding Initiative and Introduces ‘Taxometer’ System

Corinthians Partners with Gaviões for Innovative Crowdfunding Initiative and Introduces ‘Taxometer’ System

To encourage donations, Timão intends to reward fans with benefits. The club and organized fans are studying what these compensations will be, which must have no relation to the Fiel Torcedor. More information on the topic will be announced in the coming weeks.

It is clear that Corinthians understands the effort of all the fans, of every Corinthians citizen who will take their money to help and contribute. We will look for mechanisms to try to reward him for this. So, Corinthians has been studying this with the fans to create mechanisms to bring a benefit to those who are contributing.
Vinicius Cascone, legal director of Corinthians, to UOL

One of the marketing ideas, which aims to give more transparency to the project, is the Arena’s “taxometer”. The club’s idea is to copy the physical panel that is located on Rua Boa Vista, in the center of São Paulo, and counts taxes collected in Brazil in real time.

At the end of the action, the amount collected will be transferred in full to pay off the arena’s debt. Caixa’s promise is to grant a discount, as the amounts represent a large portion of the R$710 million debt — the amount updated in September by the club.

Gaviões expects that a considerable amount will be presented within six months. However, the parties still have no idea about percentages of the total.

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