The Bundesliga is often described as an exciting, sometimes highly exciting show, so it’s quite fitting that the awarding of the television rights also has the characteristics of a crime thriller. Starting today, Monday, the heads of the German Football League (DFL) will be gathering in a secret location to sell the television and streaming rights to the games in the first and second Bundesliga for the four years starting in the summer of 2025. Newspapers report on bug-proof rooms that would particularly like to listen in when the offers are being compared and selected. And in the headquarters of the 36 first and second division clubs, some officials are likely to be even more tense than during a thriller in the cinema.
