Sportzprix, a training, talent development and sports coaching start-up based in Hyderabad, India, has launched Casademy, India’s first comprehensive and professional grassroots training programme. In an innovative move, Casademy, and Movistar Estudiantes, has partnered to help revolutionize basketball training in India. Together, they aim to foster young talent and raise the standards of sports training across the country.
This partnership will leverage Casademy’s extensive grassroots training skills and Movistar Estudiantes’ decades of experience developing basketball talent. By working together, elite centers will be created for aspiring players to access world-class resources and mentorship, while contributing to a booming basketball ecosystem in India.
In addition, Movistar Estudiantes will contribute its curriculum, senior coaches and clinics to Casademy programs, while some selected students will be able to train in the Movistar Estudiantes youth academy through an exchange program. Casademy will launch grassroots training centers in gated communities and schools by January 2025 and establish Advanced Centers of Excellence in major cities for high-level training. Talent scouting, testing and support from nutritionists, sports psychologists and conditioning coaches will identify and develop promising players.
Prasad Publisherfounder of Sportzprix and Casademy, emphasized the importance of collaboration and stated: “Casademy was created by Sportzprix to provide level training through curricula designed by sports legends, with the aim of nurturing future champions. Our partnership with Movistar Estudiantes, one of the most prestigious basketball clubs in Europe, aligns perfectly with this vision. Estudiantes’ commitment to training future stars complements Casademy’s mission to develop talents. With the Basketball Federation of India introducing the Pro League, the timing couldn’t be better. In the next three years, we aim to establish more than 50 centers across India, nurturing the next generation of basketball talent and contributing to the country’s evolving basketball ecosystem.”
Established in 1948, Estudiantes is recognized for its contributions to both professional basketball and youth development, and has one of the largest academies in Europe with more than 4,500 boys and girls in training that has produced world and European champions. Founding member of the Association of Spanish Basketball Teams (ACB), Estudiantes has been supporting women’s basketball for more than 35 years and promoting social inclusion through its Estudiantes Social Projects for more than two decades.
Miguel OrtegaDirector of Operations at Movistar Estudiantes, underlined his enthusiasm for the partnership, stating: “The collaboration between Movistar Estudiantes and Casademy is a great opportunity for us to expand our methodology in one of the largest and most exciting territories in the world, India. “Casademy’s experience in grassroots training across multiple sports makes them an ideal partner to work together to grow basketball and build a community for the sport.”
With the addition of basketball to Casademy’s roster, which already includes cricket, table tennis and badminton, the brand continues to redefine sports training in India.
About Sportzprix
Sportzprix, a sports startup founded a year ago by Mr. Prasad Mangipudi, former manager of the Premier Badminton League, and sports entrepreneur Mr. Anubhav Goyal, operates under the mentorship of Mr. Pullela Gopichand. The company focuses on four key verticals: grassroots and professional training in multiple sports under the Casademy brand, sports education in collaboration with a prestigious global university (to be announced), and comprehensive sports league management, exemplified by its role in organizing the next International Taekwondo League. Additionally, Sportzprix collaborates with state governments, such as Telangana, to develop and implement sports policies, driving growth and innovation in India’s sports ecosystem.
About Movistar Estudiantes
Movistar Estudiantes was born at the Ramiro de Maeztu Institute in Madrid in 1948, and since then it has been training people through basketball, promoting a culture based on equal opportunities and personal improvement. In its more than 75 years, Movistar Estudiantes is recognized for having both men’s and women’s professional teams, and for having one of the largest inclusive quarries in Europe with more than 2,300 boys and girls.
