Until a few years ago, theNBA All Star Game it represented the main event of the regular season. The visibility afforded by this game, which showcased the league’s most talented players, was a strong incentive to turn it into a true basketball spectacle, especially before the advent of the Internet and the global expansion of the NBA.
However, the Contest of the Stars is no longer seen by players as an opportunity to promote NBA basketball or their personal brand. On the contrary, it has become a additional burden to manage during the long and challenging NBA regular season.
This attitude of the players has led to uninvolving games, which are far from real basketball, despite the various formats proposed by the league in an attempt to revitalize the event.
Recently, Adam Silver spoke about the next NBA All-Star Game to be held in San Francisco, revealing that he is evaluating the possibility of changing the format of the game again.
We are exploring new options for the format. It is clear that players have been disappointed by the All-Star Game in recent years and we have a duty to do more to ensure greater competitiveness and offer a better product to fans
Adam Silver
To try to restore momentum to the event, Silver decided to take advantage of the advice of the Golden State Warriors star: Steph Curry.
We will be playing his home, and I know how proud Steph is and wants all the players involved to be motivated to give their all. We want to create an event that exalts both fans and players, so that those who participate in the next All-Star Game can have an enthusiastic experience
Adam Silver
Whether Curry’s involvement will bring positive results, we will only find out at the tap-off on February 16th. As fans, we hope to see at least one real basketball game again, although, considering the competitive and spectacular decline of recent years, this seems like an almost impossible feat.
