NFL Commissioner Roger Goodell has responded to rumors that Berlin could soon become a league venue, telling German fans in Munich: “Believe in it.” Planning is currently underway, but a final decision has yet to be made.
Goodell also clarified that this would not mean that Frankfurt and Munich would be left out in the future, as both cities are already proven hosts. German media, including dpa and RTL, report that the Berlin city government is negotiating the possibility of a game. This is notable because Berlin was not originally one of the cities that applied to host events in 2021; The finalists at that time were Munich, Frankfurt and Düsseldorf.
Still, Berlin has special meaning for Goodell, as he attended the first NFL game in Germany at the Olympic Stadium in 1990, shortly after the fall of the Berlin Wall – an event he describes as “one of my favorite events” and praises the enthusiasm of German fans The NFL is constantly pushing forward with international expansion. As early as December, the team owners decided to host eight games per season outside the USA, but in the long term, Goodell expects the league to continue to grow on the international market would mean.
This year the league played its first game in Brazil, and another debut is planned for next year: Madrid will host an NFL game for the first time. London continued its tradition with three games, remaining one of the NFL’s premier international locations. These plans illustrate the NFL’s global strategy as it expands not just Europe, but also South America and other markets to appeal to an increasingly global fan base.
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