[2024 Most Beautiful Social Sports Instructor and Vibrant Sports Organization’s Advanced Deeds Exhibition]
Editor’s note:The “Strive New Journey Sports for Health” 2024 Most Beautiful Social Sports Instructor and Vibrant Sports Organization solicitation activity sponsored by the Group Department of the State Sports General Administration and hosted by Guangming.com has been comprehensively evaluated through online preliminary evaluation, online voting, expert review, social publicity and other links. Select the 50 most beautiful social sports instructors, 50 dynamic sports organizations and 20 outstanding organizational units with credibility, leadership and communication capabilities.
In order to further strengthen the leading role of advanced models and create a strong atmosphere for the whole society to actively participate in national fitness volunteer services. From now on, Guangming.com will launch the advanced deeds broadcast of “2024 Most Beautiful Social Sports Instructors and Vibrant Sports Organizations” to comprehensively publicize and display the spiritual outlook and work style of grassroots sports talents such as social sports instructors and sports organizations in the new era, and enhance the influence of grassroots sports talents on all people. The sense of identity, pride and mission of fitness work will contribute more to promoting the construction of a strong sports country and a healthy China.
As the first street-level football association in Beijing, the Longtan Street Football Association in Dongcheng District, Beijing has always followed the principle of “government guidance, business participation, market operation, and mass benefit” since its establishment in 2021, and is committed to consolidating and expanding the national sports for all people. The construction results of the fitness model area.
“Our association actively carries out competitive sports and mass sports activities, carefully creates brand events in the jurisdiction, takes root in the community, and popularizes football to the public in the form of online + offline.” Liu Nan, chairman of the Longtan Street Football Association in Dongcheng District, Beijing, told the reporter According to the reporter, this has set an example for the popularization and promotion of football at the grassroots level, effectively stimulated social enthusiasm for participation, opened up the “last mile” of grassroots football development, and significantly improved residents’ sense of happiness and gain.
Taking into account the unique residential structure and educational resource advantages of Longtan Street, the association has carefully planned a series of football activities that are close to the masses and go deep into the community. “We have enriched the sports and cultural life of residents, expanded participation in football, and improved the level of competition through weekly adult football games, campus charity football classes, and community youth football physical training.” Liu Nan told reporters that the association Four youth football teams were also established in Longtan Community. These activities attract thousands of residents every year and have won widespread praise from all walks of life. In addition, the association also specially planned interesting knowledge lectures on the World Cup to popularize grassroots football culture, and independently developed the “Longtan Fitness” applet to display information about sports venues in the jurisdiction in a visual form and break down sports obstacles one by one.
In terms of brand events, the association has always adhered to the needs of residents as the guide and actively created the “Longtan Community Cup” gold medal event, integrating various forces such as street football associations, regional enterprises, resident schools and social organizations to form a “doorstep” community Football culture atmosphere. “The successful hosting of the event not only promoted communication and integration among residents, but also attracted the attention and participation of many enterprises and social organizations, injecting new vitality into the economic and social development of Longtan area.” Liu Nan said, as As its influence continues to expand, the association has successively won the title of Dongcheng District National Fitness Demonstration Social Organization, the Dongcheng District Champion and Beijing Third Place in the Youth Group of the Second Beijing Community Cup in 2022, and the Dongcheng District Youth Group in the Fourth Beijing Community Cup in 2024. City champion and Beijing champion.
“The association’s successful practice of empowering the economy through sports and promoting development through events has set an example for the reform and development of grassroots football, and contributed to the popularization and improvement of grassroots football across the country.” Liu Nan said, hoping that the association will be able to Increase the enrollment rate of registered players at the grassroots level, carefully cultivate and transport batches of young players with certain football skills and comprehensive qualities through systematic training, and help improve the overall level of football in our country.
Produced by: Guangming.com, Group Department of the State Sports General Administration
Producer: Zhang Shu Gao Sai
Planning: Chang Jie, Yang Fan, Liu Xiyao
Interview: Liu Xiyao
Cinematography/Editor: Dong Tengfei
Written by: Liu Xiyao
Photography: Zhao Jinyue
Poster design: Yang Jingguo and Hao Xuyi (internship)
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责编：张晓荣 ]
