In a world where Cowboys They have gone to the map of irrelevance by being 28 years old without being in the NFC Championship Game, no one denies that their owner, Jerry Jonesdon’t know how to do business. For the ninth consecutive time, Dallas made its appearance as the most valuable sports franchise globally, according to the renowned Forbes magazine. This is the Top 50. We tell you about it in First and Ten.
Cowboys, the most valuable franchise globally in 2024
The renowned Forbes magazine recently published its annual list of the 50 most valuable sports franchises in the world. And as expected, the Cowboys claimed first place for the ninth consecutive time, worth more than $10 billion, becoming the first team to cross that threshold. In fact, they are the only franchise in the world with a value greater than nine thousand million dollars.
Likewise, the National Football League dominated the rankings this year, with 29 of its 32 teams making the top 50 list. Only the Detroit Lions, Cincinnati Bengals and Buffalo Bills did not make the list, although the latter had made it in 2023.
Another note worth noting is that soccer, although it is the most popular sport worldwide, only has seven teams on the list, and a magnate like Real Madrid did not even enter the Top 10; Even so, seven European football clubs eclipsed the number of Major League Baseball teams (3) that made the Forbes list.
The 50 most valuable franchises in the world in 2024
Team – Value – League
- Dallas Cowboys – 10 mil 100 MDD – NFL
- Golden State Warriors – 8 mil 800 MDD – NBA
- Los Angeles Rams – 7 mil 600 MDD – NFL
- New York Yankees – 7 mil 550 MDD – MLB
- New York Knicks – 7 mil 500 MDD – NBA
- New England Patriots – 7 mil 400 MDD – NFL
- New York Giants – 7 mil 300 MDD – NFL
- Los Angeles Lakers – 7 mil 100 MDD – NBA
- New York Jets – 6 mil 900 MDD – NFL
- San Francisco 49ers – 6 mil 800 MDD – NFL
- Las Vegas Raiders – 6 mil 700 MDD – NFL
- Philadelphia Eagles – 6 mil 600 MDD – NFL
- Real Madrid – 6 mil 600 MDD – LaLiga
- Manchester United – 6 mil 550 MDD – Premier League
- Chicago Bears – 6 mil 400 MDD – NFL
- Washington Commanders – 6 mil 300 MDD – NFL
- Miami Dolphins – 6 mil 200 MDD – NFL
- Houston Texans – 6 mil 100 MDD – NFL
- Boston Celtics – 6 mil MDD – NBA
- FC Barcelona – 5 mil 600 MDD – LaLiga
- Green Bay Packers – 5 mil 600 MDD – NFL
- Denver Broncos – 5 mil 550 MDD – NFL
- Los Angeles Clippers – 5 mil 550 MDD – NBA
- Los Angeles Dodgers – 5 mil 450 MDD – MLB
- Seattle Seahawks – 5 mil 450 MDD – NFL
- Tampa Bay Buccaneers – 5 mil 400 MDD – NFL
- Liverpool F.C. – 5 mil 370 MDD – Premier League
- Pittsburgh Steelers – 5 mil 300 MDD – NFL
- Atlanta Falcons – 5 mil 200 MDD – NFL
- Cleveland Browns – 5 mil 150 MDD – NFL
- Los Angeles Chargers – 5 mil 100 MDD – NFL
- Manchester City– 5 mil 100 MDD – Premier League
- Minnesota Vikings – 5 mil 50 MDD – NFL
- Baltimore Ravens – 5 mil MDD – NFL
- Bayern Munich – 5 mil MDD – Bundesliga
- Chicago Bulls – 5 mil MDD – NBA
- Houston Rockets – 4 mil 900 MDD – NBA
- Tennessee Titans – 4 mil 900 MDD – NFL
- Kansas City Chiefs – 4 mil 850 MDD – NFL
- Brooklyn Nets – 4 mil 800 MDD – NBA
- Indianapolis Colts – 4 mil 800 MDD – NFL
- Dallas Mavericks – 4 thousand 700 MD – NBA
- Jacksonville Jaguars – 4 mil 600 MDD – NFL
- Philadelphia 76ers – 4 mil 600 MDD – NBA
- Boston Red Sox – 4 mil 500 MDD – MLB
- Carolina Panthers – 4 mil 500 MDD – NFL
- New Orleans Saints – 4 mil 400 MDD – NFL
- Paris Saint-Germain – 4 mil 400 MDD – Ligue 1
- Toronto Raptors – 4 mil 400 MDD – NBA
- Arizona Cardinals – 4 mil 400 MDD – NFL
- Phoenix Suns – 4 mil 400 MDD – NBA
In a curious case, the sports franchise that increased its value the most from 2023 to 2024 was not the Cowboys, but the Tampa Bay Buccaners, who saw an increase corresponding to 29%. A year ago they occupied site no. 37 on the list, but they managed to climb to no. 26.
Likewise, there were four other teams within the 50 most valuable that grew more than 20% in the last year, and two correspond to the NFL: Los Angeles Chargers (23%), Brooklyn Nets (25%), Green Bay Packers (22 %) and Boston Celtics (28%).
What about soccer?
Many may wonder why, if at the end of the day, soccer is the most popular sport in the world, it only has a small handful of mentions on the list. Forbes mentions that, while that sport has a more global reach and appeal, “nothing beats the commercialization of American professional sports.”
On average, an NBA team will earn $230 million a year in television contracts, while an average NFL team earns $380 million. For perspective, one of the most valuable European soccer teams, Atlético Madrid, earned $382 million in total revenue last year. And according to Forbes, it’s just not the football club. 13th most valuable in the world.
Instead, because of the ways in which it operates, the NFL is the great role model for every professional sports league. For example, the Cowboys had approximately $250 million in revenue for sponsorships in 2023 thanks to partnerships with brands such as AT&T, Miller Lite, Bank of America, American Airlines and Ford Motor.
Furthermore, although Dallas is the most valuable thing in the NFL, only is worth 2.2 times more than the Bengalslocated in last position. The comparison with other American sports leagues shows parity, since between the first and last team, the National Basketball Association (NBA) triple the difference, the National Hockey League (NHL) is located in 3.4x, while Major League Baseball (MLB) is the most uneven with a difference of 7.8x.
These are the most valuable American sports leagues in 2024
Liga |
Average value 2024 |
National Football League (NFL) |
5 mil 930 MDD |
National Basketball Association (NBA) |
4 mil MDD |
Major League Baseball (MLB) |
2 mil 640 MDD |
Formula 1 (F1) |
mil 530 MDD |
National Hockey League (NHL) |
mil 310 MDD |
Major League Soccer (MLS) |
678 MDD |
Women’s National Basketball Association (WNBA) |
96 MDD |
National Women’s Soccer League (NWSL) |
66 MDD |
What do you think of the NFL as a business? Where is your team among the most valuable franchises? We read you in the comments below this article and on our social networks.
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