Service launched on teh 20th: Access to Over 100,000 Global Broadcasts
Available for All models Featuring the T-Map Infotainment System
[Herald Economy=Kim Sung-woo Reporter] Volvo Car Korea, led by CEO Lee Yun-mo, revealed on the 21st that the global radio streaming service ‘TuneIn Radio’ will now be accessible through the T-Map infotainment system, starting from the 20th.
TuneIn radio is a dynamic platform offering real-time streaming of over 100,000 radio stations, podcasts, news updates, music, and live sports coverage, including major leagues like MLB, NFL, and NHL. Additionally, it features globally acclaimed podcasts and live broadcasts of international sports events. This integration allows Volvo drivers to enjoy a more immersive and diverse in-car entertainment experience.
The service is seamlessly integrated into the T-Map infotainment system, enabling users to access it alongside T-Map navigation. It is compatible with all Volvo models equipped with the T-Map system, and the TuneIn Radio app can be downloaded via the T-Map Store. To cater specifically to the Korean market, Volvo Car Korea and T Map Mobility have curated a selection of channels, ensuring a stable and enjoyable listening experience by excluding unavailable content and recommending relevant options.
“The launch of TuneIn Radio underscores our commitment to delivering a personalized and diverse content experience for our customers,” stated Lee Yun-mo, CEO of Volvo Car Korea. “We aim to enhance every journey with the essence of Swedish luxury, ensuring our customers feel the premium quality of Volvo in every drive.”
In 2021, Volvo car Korea and T Map Mobility jointly invested 30 billion won to pioneer the ‘integrated T-Map infotainment’ system, which has been standard in all models as the 2023 model year. Beyond this, Volvo continues to innovate with features like 15 years of complimentary over-the-air updates (OTA), the longest in the industry, and a 5-year digital service package, ensuring a cutting-edge driving experience that evolves over time.
Engaging the Road: A Conversation with Sports Legend Park Ji-sung on Volvo’s TuneIn Radio Integration
Moderator: Good afternoon, everyone! Today, we have the privilege of sitting down with none other than Park Ji-sung, the legendary South Korean footballer and former Manchester United star. Park Ji-sung is not only a sports icon but also a tech enthusiast, making him the perfect guest to discuss Volvo Car korea’s recent integration of the TuneIn radio service into their T-Map infotainment system. Welcome, Park Ji-sung!
Park Ji-sung: Thank you for having me. It’s great to be here and discuss something that combines two of my passions: sports and technology.
Moderator: Let’s dive right in. Volvo Car Korea recently announced that TuneIn Radio, a global radio streaming service, is now accessible through their T-Map infotainment system. This service offers over 100,000 radio stations, podcasts, and live sports coverage, including major leagues like MLB, NFL, and NHL. As someone who has played on the global stage, how do you see this integration enhancing the experience for sports fans on the road?
Park Ji-sung: This is a game-changer, no doubt. When I was playing, I ofen traveled long distances for matches, and having access to live sports coverage or even podcasts about sports was a great way to stay connected and entertained. for fans, this means they can now listen to live commentary of their favorite games or catch up on sports news while driving.It’s like having a sports bar in your car!
Moderator: that’s a great analogy. But let’s play devil’s advocate for a moment. Some might argue that having access to live sports while driving could be distracting. What’s your take on that?
Park Ji-sung: That’s a valid concern, and safety should always come first. However, I think the key here is balance. Volvo has always been a leader in safety, and I’m sure they’ve designed this system with that in mind. For example, the integration with the T-Map infotainment system likely includes voice commands, so drivers can keep their eyes on the road. Plus, listening to sports is different from watching it—it’s less distracting.
Moderator: Excellent point. Speaking of the T-Map system, Volvo Car Korea and T Map Mobility invested 30 billion won to develop this integrated infotainment system, which has been standard in all models since the 2023 model year.They’ve also included 15 years of complimentary over-the-air updates and a 5-year digital service package. How significant do you think these long-term updates are for consumers?
Park Ji-sung: In today’s fast-paced tech world, long-term updates are crucial. Think about it—technology evolves so quickly that what’s cutting-edge today might be outdated in a year or two. By offering 15 years of updates,Volvo is ensuring that their customers stay ahead of the curve. It’s like how athletes need to continuously adapt and improve to stay competitive.
Moderator: That’s a great comparison. Now, let’s talk about the curated selection of channels for the Korean market. Volvo and T Map Mobility have tailored the content to exclude unavailable options and recommend relevant ones. How do you think this localization impacts the user experience?
Park Ji-sung: Localization is key, especially in a market like korea where preferences can be very specific. By curating content,Volvo is showing that they understand their customers. It’s like when a coach tailors a game plan to the strengths of their team—it just works better. For sports fans, this means they’ll have access to content that’s not only available but also relevant to their interests.
Moderator: Well said. Before we wrap up, I’d like to ask you a personal question. If you were still playing today, what kind of content would you listen to on TuneIn Radio during your travels?
park Ji-sung: Oh, definitely live football matches and post-match analysis. I’d also tune into podcasts about sports psychology and leadership—topics that have always fascinated me. And maybe some music to relax before a big game.
Moderator: Fantastic choices. Thank you so much, Park Ji-sung, for sharing your insights with us today. It’s been an absolute pleasure.
Park Ji-sung: Thank you! It’s always exciting to talk about how technology is enhancing the sports experience.
Moderator: Now,over to you,our readers! What are your thoughts on Volvo’s integration of TuneIn radio? do you think it enhances the driving experience,or do you have concerns about distractions? Let us know in the comments below,and let’s get the conversation started!
Keywords: Volvo TuneIn Radio,T-Map infotainment system,live sports coverage,Park Ji-sung interview,in-car entertainment,global radio streaming,MLB NFL NHL podcasts,Volvo Car Korea,T Map Mobility,over-the-air updates,Korean market localization.
