Borussia Dortmund and Signal Iduna have extended their long-term partnership until 2031! The new deal with the stadium’s namesake will bring BVB a lot of money, it’s about 100 million euros. “Signal Iduna is not only the largest private employer in Dortmund, but also a very reliable partner for us […]. When our club feared for its existence at the beginning of the millennium, Signal Iduna was one of the first companies to unconditionally sided with us and thus helped to ensure BVB’s survival. We won’t forget that,” said BVB boss Hans-Joachim Watzke.
