The Valencian firm Luanvi makes its debut as technical sponsor of the event. The design of the Behobia – San Sebastián shirt is inspired by the reflections of the water in the bay of La Concha
The shirt for the 57th edition of Behobia-San Sebastián will be turquoise, with the word ‘Gozatu’ (enjoy) on the chest. This Thursday the elastic was presented at the Pío Baroja sports center that thousands and thousands of runners will be able to wear on November 13 during the twenty kilometers that separate Behobia from Donostia.
The Behobia – San Sebastián 2022 shirt also includes the logo of Luanvi, the new technical sponsor of the race (it replaces Adidas) and that of Fortuna, the organizing club. You can also see the name of the race and the edition. As explained by the organizers, Luanvi has designed «a shirt inspired by the reflections of the water in La Concha Bay. The combination of sea green and anthracite colors pay homage to that Cantabrian Sea that bathes the Gipuzkoan coasts».
As Fernando Ibarreta, executive producer of the popular Gipuzkoan, and Javier Tarancón, director of sponsorships and communication at Luanvi, have highlighted, the technology used is “sublimation, that is, the entire design is integrated into the shirt. It is very technical, with breathable fabrics” and cool-skin technology. This material, “in addition to providing quick drying of sweat and avoiding the presence of moisture, provides lightness and softness. In addition, it has a flatlock flat seam finish that minimizes chafing during sports practice, “they have pointed out.
Ana Cruz, one of the Behobia – San Sebastián hares, and Martín Fiz have been in charge of showing the elastic, which also has black ‘stains’ on the sleeves.
The latest shirts of Behobia – San Sebastian