Dazn or Sky, where we will see Serie A from 2024 – Football

Where will we see the A league from next year? In a few days, Lega Calcio will announce the new call for TV rights. The current agreement will expire at the end of next season: from 2024 the new tender could have a duration of 5 years, no longer 3, and will present many new features.

As anticipated by Republic, Serie A wants to get a billion a season from the next agreement: it currently collects 927 million, a figure that however with the current system no broadcaster is willing to spend anymore. The new call for tenders for the 2024-2029 period will contain at least 5 packages, each with very different definitions. The most innovative one would allow a Dazn e Sky to broadcast together 9 matches (out of 10) in each day of the championship. Exactly what happens today for only three races (Saturday at 20.45, Sunday at 12.30, Sunday at 15: the other 7 are all only by Dazn). In fact, the championship could be seen on both platforms.

A solution that appeals to both. To Dazn, who has made significant investments to become the main TV of Serie A in 2021, but who this time will no longer have Tim behind him, whose contribution was decisive in winning the previous tender. And to Sky, which has recently launched its new TV and which considers football one of its flagship products. The idea of ​​the Lega Calcio then is to split the matches between the two operators. Giving the same tenders to both in co-exclusivity, given that by now each of the two has begun to retain their customers.

TV rights, a game on Amazon or Mediaset

Serie A wants to get around 900 million overall from Dazn e Sky with this operation, 450 each. An assessment that is still far from the offer that the two operators could put on the table: there is at least 100 million difference. But this solution would leave a game free for a third operator. The inevitable question is: which one? To date, there would be potential interest from Amazon and Mediaset. For Amazon Prime Video, the debut on the European football market, with the rights to one Champions League match for each round, went positively. And he could also replicate a similar system for the championship, taking exclusively the match on Saturday or Sunday, obviously in the early evening, at 20.45. Almost identical speech for Mediaset, which already broadcast the Italian Cup unencrypted and the Champions League in streaming on Infinity+. It would be, according to rumors, the second best match of the round. Value: more or less 100 million a year.

Which season ticket to watch Serie A?

In the current system, the Dazn subscriber can watch all Serie A matches, but not the Champions League. With the new announcement, two season tickets would be needed to see the whole championship, given that one game would be absolutely exclusive to one operator. Exactly as it happens now in the Champions League for the Wednesday match on Amazon Prime Video.

TV rights, you change: between Sky and Dazn exclusive in half. And Amazon wants a big match

by Matteo Pinci

April 22, 2023