Prime Video announced the premiere date, November 26, and released the official trailer and key art for It’s in the Game: Madden NFL. The docuseries will air exclusively on Prime Video in over 240 countries and territories around the world. It’s in the Game: Madden NFL is the latest addition to Prime members, who can enjoy savings, convenience and entertainment, all thanks to a single membership.
It is one of the greatest video games of all time, an innovative brand that has become a worldwide phenomenon, which has spanned generations, but almost never happened…
It’s in the Game: Madden NFL reveals the untold story of Madden NFL, from its 8-bit origins to its success as an annual must-have, against all odds. For the first time ever, EA SPORTS is opening its archives with rare and previously unseen footage, while also allowing cameras to follow the team as they complete the next version of the game. What began as an unlikely collaboration between a computer genius and an American football legend has sparked a revolution and triggered a seismic collision between the worlds of jocks and nerds. Everything pointed to failure. Instead, their project changed the rules of the game and even our culture.
Presented by Prime Video and A+E Factual Studios group, It’s in the Game: Madden NFL is produced by A+E Factual Studios group, SMAC Productions, Misher Films and MTP. Executive producers on the series are Kevin Misher and Andy Berman of Misher Films; Michael Strahan, Constance Schwartz-Morini and Fred Anthony Smith of SMAC Entertainment; Mike Tollin of MTP; Sandy Montag of The Montag Group; Steve Ascher, Kristy Sabat and Jessica Conway of A+E Factual Studios; Daryl Holt, Seann Graddy and Julie Foster of EA SPORTS; and Nathan Caswell, Jeremiah Zagar and Jeremy Yaches of Public Record. The direction is finally entrusted to Caswell and Zagar.