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Digital entertainment and technology company, JetSynthesys has signed on badminton player Malvika Bansod to its Real Sports talent management team. At 23, Bansod is a rising star in Indian badminton, currently ranked World No 34 by the Badminton World Federation (BWF).
Her recent achievements include being the first Indian to reach the Hylo Open finals and making it to the quarter-finals of the China Open Super 1000 tournament. With five international titles already to her name, Bansod represents the next generation of Indian badminton talent.
The partnership aims to provide Malvika with strategic support, including brand collaborations and career development opportunities. Real Sports, which already manages athletes like Saina Nehwal, sees significant potential in the young player, said a media statement.
“I am truely excited to join the Real Sports family at this pivotal stage of my career. With their expertise and vision, I am confident we can explore new opportunities that align with our shared goals and values. I look forward to a dynamic partnership and the chance to create impactful collaborations in the future,” said Bansod.
Rajan Navani, founder, JetSynthesys told ETBrandEquity, “JetSynthesys Real Sports is deeply invested in enhancing India’s performance at a global sports arena. With Malvika, we have an opportunity to make a significant contribution and support to a career that we believe is going to conquer a lot more on the global stage.”
The addition of Bansod aligns with the JetSynthesys strategy of investing in promising young athletes and providing them with comprehensive support to help them succeed in their sports careers.
