U-NEXT begins exclusive distribution of the men’s tennis tour “ATP Tour” in Japan. Signed a 5-year partnership agreement with “ATP Media” | Contents LOVER Media U-NEXT SQUARE

U-NEXT has entered into a five-year partnership with ATP Media, which organizes the world’s premier men’s tennis tour, starting with the 2025 season, which begins on Friday, December 27, 2024, and ending with the 2029 season. Exclusive distribution of “ATP Tour” begins. If you are a monthly member of U-NEXT, you can enjoy it without any additional charges.

“ATP Tour” 2025-2029 season will be distributed exclusively on U-NEXT
The ATP Tour is the world’s premier men’s tennis tour. Top players from all over the world compete for the number one spot in the world rankings and engage in high-level battles. Another major goal for the players is to participate in the final tournament of the tour, the Nitto ATP Finals, where only the top eight players in the annual rankings can participate.

In recent years, the world of tennis has seen the success of a new generation of tennis players, including current world No. 1 players Yannick Sinner and Carlos Alcaraz. On the other hand, Novak Djokovic, one of the BIG4 players aiming for his 100th tour victory, is still alive and well! Meanwhile, the biggest focus is on Kei Nishikori, who has made a full recovery after a long absence due to injury. He takes on the world’s best players using his world-class strokes. The ATP Tour is a crowded tournament where old and new generations collide, drawing attention from tennis fans around the world.

In addition to Kei Nishikori, many other notable players from Japan will be participating, including Yoshihito Nishioka, who is currently No. 1 in the Japanese rankings, and Rei Sakamoto, who won the Australian Open Junior this year and made his professional debut at the Japan Open.

U-NEXT will exclusively stream the “Nitto ATP Finals,” “ATP Masters1000,” “ATP500,” “ATP250,” and “Next Gen ATP Finals presented by PIF” from the 2025-2029 season of the “ATP Tour” with unlimited live streaming. Through a long-term five-year contract, we will strive to create an environment that tennis fans can fully enjoy by not only broadcasting live matches but also expanding peripheral content.

In response to the conclusion of this basic agreement, Mark Webster of ATP Media and Tenshin Tsutsumi, President and Representative Director of U-NEXT Co., Ltd., commented as follows.

ATP Media, CEO, Mark Webster
We are very happy to be able to enter into a partnership with Japan’s U-NEXT. Japan has national stars like Kei Nishikori, and there are many wonderful and passionate tennis fans. We are very excited to partner with U-NEXT to bring the ATP Tour to these many fans through a market-leading platform that shares common values ​​of excellence and innovation. We are very much looking forward to our new partnership.

U-NEXT Co., Ltd. Representative Director and President Tenshin Tsutsumi
Until now, U-NEXT has focused on golf, European soccer, and martial arts, and has been a place to support the success of Japanese athletes who are challenging the world, and a place to deliver the world’s best play to the Japanese people. We have worked hard to expand each competition. Now, with the addition of the ATP Tour, we have created an environment where tennis fans can enjoy the world’s best tennis. As the fourth pillar of the sports genre, following golf, European soccer, and martial arts, we will focus not only on matches but also on related content. Please look forward to future developments.

We also received comments from participating players regarding the ATP Tour’s U-NEXT broadcast.

Kei Nishikori
From 2025, official matches of the ATP Tour will also be streamed on U-NEXT. I also want to participate in more official ATP Tour matches next year, so please support me at U-NEXT!

Daniel Taro
The “ATP Tour” series will be broadcast on U-NEXT from 2025. I am grateful that we have created a platform that allows more people to watch the games than ever before! I would be happy if you could enjoy next year’s “ATP Tour” at U-NEXT!